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YouBelong

Posted on January 4, 2017January 4, 2017 by fassino_wp_admin

YouBelong has developed a unique model for community-based mental health care in resource-strained areas. Beginning in East Africa, YouBelong will pilot their program to bring people out of institutions back to their communities. Key to this approach is support for community and family involvement to help rebuild self esteem, and establish wellbeing for vulnerable people.

We worked with YouBelong to create an identity for the organization that communicates the sense of community and inter-related relationships that are the heart of their approach. From there, we crafted an overarching web architecture to present their information, designed a site that evokes community and connection in their location, and built an infographic to clearly illustrate their model of care.

BWH: Heart & Vascular Center

Posted on June 2, 2016 by fassino_wp_admin

Working within the existing web structure at BWH, we created a new, updated design model to present a Center of Excellence — coordinated care spanning departments and divisions. Beginning with the Heart & Vascular Center, we worked with the marketing team to plan and architect a patient-friendly way to encompass all information relating to heart and vascular issues. We designed a highly visual interface to lead patients to information they need as well as to weave together information from the departments of medicine and surgery.

Included in the site are features such as an innovation timeline, patient and physician resources, and a “by the numbers” infographic to show in a glance the vast array of activities that happen in a given year.

Vivli

Posted on May 20, 2016December 13, 2018 by fassino_wp_admin

Vivli is a platform for the global sharing of clinical trials data. The core of Vivli is an enhanced search engine to index clinical trial data that will host data as well as connect to other data repositories. Researchers will be able to request data sets based upon a variety of search criteria.

The name Vivli is a shortened form of the Greek word for library. A library holds and protects information and then shares it for the public good. We saw this as the perfect metaphor for Vivli. Once we had the name, we designed a logo that combines the ideas of data, books on a shelf, the globe, and a “V”. Infographics illustrate how the platform works to both contributors of data and researchers looking for information. All of this is combined in the Vivli website that communicates the mission, vision, and workings of Vivli and will eventually link users to the database.

Fair Trade Caravans

Posted on February 24, 2016February 9, 2017 by fassino_wp_admin

FairTrade Caravans combines event-based product sales with educational programs to promote the benefits of fair trade while helping organizations meet fundraising goals. The company sells products from developing countries sourced under fair trade standards. Fair trade is a social movement whose stated goal is to help producers in developing countries achieve better trading conditions and to promote sustainability.

We worked with FairTrade Caravans from the outset — starting with a name and identity that evokes global scale and the history of trade routes. From there, we designed an e-commerce, product-centric website that is specifically built to function around fundraising events. The FairTrade Caravans visual brand communicates the human factors involved in fair trade — supporting workers who provide their excellent products.

Imara

Posted on February 17, 2016October 17, 2018 by fassino_wp_admin

Xios Therapeutics

Posted on January 8, 2016 by fassino_wp_admin

MRCT Center

Posted on January 4, 2016December 14, 2016 by fassino_wp_admin

The MRCT Center engages expert stakeholders to improve worldwide clinical trials. Associated with two of the world’s most respected names in healthcare and academia: Brigham and Women’s Hospital and Harvard University, MRCT works to identify challenges and deliver ethical, actionable, and practical solutions. Their efforts have resulted in the implementation of best practices, greater transparency, and improved safety for research participants.

We began working with MRCT as they entered their fourth year. The organization needed to better communicate their mission and value to non-stakeholders and to improve their overall brand image. We started with messaging and clear language to quickly explain what MRCT does, for whom, and to what end. From there we designed a logo for the organization that reinforces the name and the association with academia.

A new website combines both a visual brand and a way to organize and present projects, focus areas, resources, events and news. The items can be quickly added, sorted, and featured as new work is completed. The home page gives the viewer an immediate overview of current and ongoing work and provides multiple points of entry for frequent users and newcomers.

An annual report and a set of custom infographics were designed to illustrate processes and progress.

Metabolix

Posted on September 22, 2015October 1, 2015 by fassino_wp_admin

Metabolix is a biomaterials company focused on delivering sustainable solutions to the plastics industry. We have worked with Metabolix to created promotional materials that feature their products and position the company as a valuable resource for companies making everything from PVC pipes to cosmetics to housing materials.

Emerson Hospital

Posted on September 22, 2015October 1, 2015 by fassino_wp_admin

Fassino/Design has enjoyed a 15+ year relationship with Emerson  Hospital. We have worked on projects for specific departments, created development publications, and  materials to promote physician practices.

We originally created HealthWorks  as a two-color tabloid piece and evolved it over the years into first a two-color, then a four-color magazine. Published three times each year, HealthWorks showcases patient success stories, new surgical units, courses offered at the hospital, news, events, and health issues affecting  the Emerson community.

Each feature story used custom photography of real patients. We have enjoyed getting to know these remarkable people and featuring them as positive role models for  the magazine

RehabPro

Posted on September 22, 2015 by fassino_wp_admin