- Visual brand — concept statement
- Social media
Catamaran harnesses the natural cancer-fighting properties of NK cells, the power of synthetic biology and innovative non-viral cell engineering to create novel CAR-NK cell therapies for a highly-differentiated approach for allogeneic cell therapy.
We worked with Catamaran to create a visual brand that captures the feel of the name — the idea of riding above the waves and a feeling of hope for new therapies. The logo represents the double hull of a catamaran as well as their combination of synthetic biology and cell engineering. For the website we combined a simple video of the sun sparkling off the waves with the sale and nautical chart to payoff the “charting a new course” messaging. A set of custom infographics help illustrate the pipeline and create branded visuals for Catamaran’s therapeutic approach.